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Everything the light touches…
Following Disney’s announcement of the cast for the live-action remake of The Lion King, Seth Rogen, who will play Pumbaa, had the greatest lift in social media engagement. The post Everything the...
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The People Have Spoken
The Democratic Party had higher positive sentiment than the Republican Party on social media on Election Day, reflecting big Democratic wins at the polls. The post The People Have Spoken appeared first...
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…this sick feat
Following the release of Reputation, Taylor Swift garnered nearly 900,000 social media engagement over 3 days. The post …this sick feat appeared first on 4C.
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#MozTheMonster vs. #LovetheBear
John Lewis led Marks & Spencer in terms of social media engagement with campaign hashtags in the 12 hours following each brand’s holiday advert release. The post #MozTheMonster vs. #LovetheBear...
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Top Performers for Macy’s
People engaging with Macy’s on social media ahead of Thanksgiving are also engaging with these musicians and would likely enjoy seeing them perform at the annual Macy’s Thanksgiving Day Parade. The...
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Retail Ramp-Up
Advance Auto Parts had the greatest lift in social media engagement over 2016 in the last full week leading up to Thanksgiving and Black Friday. The post Retail Ramp-Up appeared first on 4C.
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A Royal Engagement
People engaging with Kensington Palace on social media also engage with The Invictus Games, while those engaging with Prince Harry’s new fiancee, Meghan Markle, engage with Ferragamo. The post A Royal...
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I’m a Celebrity…
People engaging with I’m a Celebrity… Get Me Out of Here on social media are also engaging with OK! Magazine and Frankie Bridge. The post I’m a Celebrity… appeared first on 4C.
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Breaking News
CNN is the most socially engaged media brand to date in 2017. The post Breaking News appeared first on 4C.
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#12DaysofHotFacts
We’re counting down to Christmas with our own spin on the classic English Carol. Come back each week day to find out the next top brand. Partridge The post #12DaysofHotFacts appeared first on 4C.
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This Land
Social media engagement and positive sentiment toward REI increased following the brand’s response to President Trump’s announcement about decreasing the size of two national monuments. The post This...
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Saving the Best for The Last
Star Wars‘ latest installment outpaced Rogue One and The Force Awakens in terms of social media engagement leading up to and throughout opening weekend, with The Last Jedi raking in 1.9 million total...
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That’s All Folks!
Game of Thrones is the most socially engaged TV show to date in 2017. The post That’s All Folks! appeared first on 4C.
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Keeping Score
Real Madrid is the most socially engaged sport club so far in 2017. The post Keeping Score appeared first on 4C.
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Out of This World
NASA is the most socially engaged government & non-profit brand in 2017, thanks in part to this summer’s total solar eclipse over the US. The post Out of This World appeared first on 4C.
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Wrapping Up
Amazon is this year’s most socially engaged retailer. The post Wrapping Up appeared first on 4C.
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Getting Ahead of the Game
President Donald Trump is the most socially engaged person in 2017. The post Getting Ahead of the Game appeared first on 4C.
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Flying High
Red Bull is the most socially engaged brand this year. The post Flying High appeared first on 4C.
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Top Celebrities & Brands for Celebrity Big Brother UK
People engaging with Celebrity Big Brother on social media are also engaging with Cheryl and Poundland. The post Top Celebrities & Brands for Celebrity Big Brother UK appeared first on 4C.
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O My, Oprah
Social media engagement with Oprah increased over 4,000% following her Cecil B. DeMille acceptance speech at the Golden Globes amid speculation surrounding a possible 2020 Presidential run. The post O...
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